Marketing built for the trades — and the franchise brands behind them.
From single-location operators to multi-unit franchise systems, Repiensa brings franchise marketing experience earned at the largest home services franchisor in North America — directly to your business.
5,000+ listings managed · 10–12 national franchise brands · ~$1M annual Yelp spend managed · $350K+ saved
5,000+ listings managed · 10–12 national franchise brands · ~$1M annual Yelp spend managed · $350K+ saved
“THE LOCAL VISIBILITY PROBLEM”
Your customers are searching "near me." Are you the one they find?
When someone's water heater fails or their AC dies in July, they don't ask for a referral. They search. And the home services business that shows up first — with accurate listings, strong reviews, and a profile built to rank — wins the call.
Most home services businesses lose that moment without ever knowing it. Inconsistent listings across Google, Yelp, and Angi. A Google Business Profile that hasn't been touched in months. Paid campaigns burning budget on the wrong searches. For multi-location and franchise operators, multiply that by every unit.
This is exactly the work Repiensa ran at a national home services franchise network, managing listings and local visibility across 10–12 franchise brands and 5,000+ locations. We know what it takes to make local marketing work at scale — and what it takes to make it work for a single location fighting for its own ZIP code.
MARKETING AGENCY SERVICES — WITHOUT THE AGENCY OVERHEAD.
Everything your locations need to get found, get trusted, and get booked.
Listings & Local SEO
Accurate, optimized listings across Google Business Profile, Yelp, and Angi — the foundation of every "near me" search. We bring the same listings management discipline used across 5,000+ franchise locations to your business.
Paid Media & Advertising
Small business Google advertising and small business advertising on Facebook that targets real buyers in your service area — not wasted clicks. We managed ~$1M in annual Yelp ad spend at the largest home services franchisor in North America.
Strategy & Funnel Optimization
Digital marketing for small businesses that connects the dots — from the first search to the booked appointment. Customer acquisition strategy, CRM setup, and the small business marketing tactics that turn visibility into revenue.
Franchise & Multi-Location Systems
Franchise marketing built to scale: consistent branding, standardized listings, and local execution that lets every unit win its own market without competing against the others.
WHY REPIENSA
You're not hiring a marketing agency. You're hiring the person who ran it at scale.
Most marketing services for small business come from generalists who learned home services from a slide deck. Bryce Bernard managed listings, paid media, and vendor strategy across a national home services franchise network — the umbrella behind more than two dozen well-known service brands spanning plumbing, cleaning, and home repair.
He authored the proposal that brought listings management in-house, saving the network $350,000 and change — implemented by senior leadership. That's not a case study borrowed from someone else's work. That's the résumé.
When you work with Repiensa, you get senior-level thinking applied directly to your business — the kind of marketing consulting most operators can't afford to hire full-time, without the cost of a full-time hire.
FREE RESOURCE
The Local Marketing Manual — your playbook for getting found.
A practical, step-by-step manual for home services businesses that want to dominate local search. Listings optimization, review strategy, paid media fundamentals, and the local marketing tactics we've used across thousands of locations. It's what we give every new client. Yours free.
Ready to be the business your customers find first?
The audit is free. The conversation is 30 minutes. We'll show you exactly where you're losing local searches — and how to win them back.
No pitch deck. No pressure. Just a straight look at your local visibility and what it would take to fix it.